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A User Experience Approach to Idea Generation and Evaluation
Introduction & Preview
PREVIEW: Introduction to the Course (3:38)
PREVIEW: Sample Lecture: Pitch & Critique (4:27)
PREVIEW: Introduction Conclusion (3:10)
Overview & Ways to Collaborate in Groups
Section Introduction (1:58)
Design and Ideation is messy (1:35)
User Experience (4:33)
Rules of Engagement and Parking Lot methods (8:21)
Yellow-Card Sticky Notes and Instant Replay methods (2:37)
6-Thinking Hats method (4:01)
Quiz
Section Conclusion (0:54)
Idea Generation: Part 1
Section Introduction (0:38)
Setting the Frame (1:41)
Activity: Setting the Frame
Experience Journey Hexagons (5:16)
Target Audience (4:35)
Activity: Target Audience
Empathy Mapping (5:29)
Activity: Empathy Mapping
Section Conclusion (0:41)
Idea Generation: Part 2
Section Introduction (0:37)
Journey Mapping (4:38)
Activity: Journey Mapping
Activity: Sketch-A-Robics (3:28)
BIG - Big Idea Generation (4:45)
Activity: BIG - Big Idea Generation
Section Conclusion (0:41)
Evaluating Ideas
Section Introduction (0:48)
Feasibility & Desirability (7:44)
Activity: Feasibility & Desirability
StoryBoarding (5:25)
Activity: StoryBoarding
Section Conclusion (0:48)
BONUS Lecture: Value-Proposition Canvas (2:48)
BONUS Activity: Value-Proposition Canvas
BONUS: Course Conclusion (2:20)
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6-Thinking Hats method
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